Our legacy continues on, and this is our year to become Next Level. AdLab is the longest student-run advertising agency operating out of Boston University’s College of Communication. This past year, we celebrated AdLab’s 50th anniversary, reflecting on its past success and the impact it made for generations of ad talent.
As we turn the page to the next chapter, we are looking to further advance the program for the future. AdLab evolution means new opportunities and resources for students to help grow in advertising, which is changing fast.
We are looking to empower the next generation of students to not only create and connect with clients on a new level, but to lead the advertising industry forward. By building something bigger, together, AdLab envisions a future where we can create, strategize, and manage advertising on the next level.
We introduce AdLabNext, a new campaign to empower the next generation of students for the changing advertising industry.
Your support would immediately help students:
- Build their next level of real experiences through greater travel to clients’ headquarters and their businesses
- Access & train in the next digital platforms that ad industry uses (AI, project management, data)
- Immerse in the next degree of content production via greater support for on-location filming, editing, and motion graphics via the newest tools
- Achieve the next level of networking/professional skills through greater presence at industry events/sessions
- Expand their knowledge and ability through the next AdLab specialization departments in tech, data and media
By supporting this campaign, you are not only taking part in creating opportunities for students, but are also taking part in advancing the advertising industry as a whole.This is the generation that will propel it forward.
There are many more milestones ahead, and we need your help to get there. It’s AdLab’s next era.
Let’s shape what’s next, together. Please donate
